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Releasing Super Bowl Ads Early May Improve Search Traffic

Quantcast has assessed the influence Super Bowl Sunday had on five of the manufacturers advertisements ran throughout the event. The results show just how much momentum releasing teasers or [...]

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Advice For Effective Landing Pages

Having and Creating Effective Landing Pages Every valid business website has a lead capture page that is meant to attract viewers into browsing the site further. A person that just bounces off [...]

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How to Improve your Facebook Ad Strategy

Some businesses believe their target audience is broad, such as “working professionals.” While all professionals may take advantage of your merchandise or services, you should narrow your target [...]

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Mailchimp Now Supports Facebook Ad Campaigns

We’re excited to add Mailchimp Facebook campaigns to our digital marketing repertoire in lieu of an announcement made on January 26, 2017 by the Mailchimp team. Find the original article [...]

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The Top WordPress Plugins for SEO in 2017

WordPress SEO plugins can be used on your business’s blog to gain exposure and increase website traffic. WordPress can help to improve different aspects of SEO and increase site visibility. The [...]

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Long-Term SEO & Sustainability

The most important aspect of any business is longevity. You can have an amazing idea, a great marketing plan, but if your idea is going to be obsolete in five years, how are you going to sell [...]

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Exploring 360 VR Media

Earlier this year, Google rolled out a way to embed 360-degree virtual reality (VR) media for headsets in search engine optimizable web pages which are accessible both on desktop and mobile [...]

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SEO Can Go Wrong

Search Engine Optimization, or SEO, is one of the most widely used methods to increase foot traffic on websites by obtaining high ranking placement in search results. As you can imagine, this is [...]

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The New Penguin

The new Penguin 4.0 update was significant. That is inarguable. What do you have to do in order to make the most of this update from a SEO standpoint?  Simply put? Not a whole lot. Originally [...]